Evolution of the cup: Why are our single cup labels changing?

Have you received single cup pods that don’t match what you used to get or what you’re seeing on the website? Don’t worry - these aren’t fakes, old batches or different recipes. Instead, we’re just updating our design.

When we started offering single cup coffee, we used attractive designs to better showcase our coffee flavors in the past. You’ve probably seen these designs around the site or on your single cup lids if you’re a long-time single cup coffee fan.

When Covid started, we, like many businesses, ran into some supply issues with our then label supplier. So, we bought a high-speed printer to keep manufacturing essential labels for our single cups. These labels were fundamental - a plain white lid with just the flavor’s name. Soon, we progressed to custom-printing more professional labels featuring our branding alongside the flavor names.

We’re presently rolling out our newest designs, swapping the more generic cups you see now for more individualized

designs that better match the flavors inside. It’s still the same coffee you know and love, just with a better design.